Coopers — Session Ale

Working with some lovely illustrations by Sarah Boese and the Art Direction of Mark Atherton this was a massive nationwide launch campaign for Coopers Session Ale that used bespoke imagery formatted specifically for every Poster, Billboard, Bus Shelter and Point-of-Sale. This job for me didn't involve a lot of retouching, rather it was a process of efficiently compositing a massive amount of material required for this campaign and managing the assets in what turned out to be a fantastically successful new product release for Coopers.

Agency ~ KWP!

Art Direction ~ Mark Atherton // Illustration ~ Sarah Boese

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